Transparent, ethical, and non-intrusive advertising.

Purpose of Advertisements

• OAPA aims to operate a low-cost publishing model, with no fees required from authors, reviewers, or editors to participate in the publishing process.
• The primary purpose of advertising is to support OAPA’s sustainability and contribute modest revenue toward publishing expenses, journal support, and the long-term operation of participating journals.
• Revenue distribution arrangements between journal owners and publishers are negotiated separately and remain commercial-in-confidence.
• OAPA allocates the majority of its share of advertising revenue toward the development of the Open Access Trust, designed to support journals in perpetuity to remain diamond open access.

Advertisement Placement

• Advertisements appear only in clearly designated areas, typically as a single advertisement in the sidebar of participating journal pages.
• Advertisements must not interrupt journal articles, editorial content, peer review material, submission workflows, or reader access to scholarly material.
• Advertising placement is designed to remain conservative, clearly separated, and appropriate for scholarly publishing websites.

Editorial Independence

• Advertisers have no influence over editorial decisions, peer review processes, acceptance decisions, publication timing, journal governance, or editorial policy.
• Acceptance or display of an advertisement does not imply endorsement by OAPA, its journals, editors, reviewers, directors, committees, or partners.
• Editorial and advertising functions are kept separate to protect the independence and credibility of OAPA publications.

Ad Format and Presentation

• OAPA uses fixed-size, conservative advertising formats suitable for scholarly websites.
• OAPA seeks to avoid intrusive formats, including pop-ups, auto-play media, overlays, misleading placements, or advertising that disrupts reading and navigation.
• All advertisements must be clearly labelled using the word “Advertisement” or similar wording.
• Advertising should be visually distinct from editorial, peer reviewed, and journal-branded scholarly content.

Advertiser Eligibility

• Some advertisements may be selected or served by external advertising partners, including services such as Google.
• The Partnerships portfolio may periodically consider direct advertisements from reputable partners where they are appropriate to OAPA’s mission and audience.
• Advertisements should aim to be relevant, accurate, professional, and appropriate for scholarly, educational, and publishing communities.
• OAPA reserves the right to reject or remove advertisements that are inappropriate, misleading, intrusive, reputationally harmful, or inconsistent with the Association’s values.

Third-Party Advertising

Some advertisements may be served by third-party advertising networks, such as Google AdSense. These networks may use cookies, personalised advertising signals, or related technologies and may collect data in accordance with their own privacy policies and settings.

Where third-party networks are used, OAPA seeks to apply available controls to limit inappropriate categories and maintain advertising that is suitable for a scholarly publishing environment.

Compliance with Regulations

• OAPA seeks to comply with relevant privacy, advertising, and data protection requirements applicable to its websites and audiences.
• Consent banners are displayed where required for users in the European Economic Area, United Kingdom, and Switzerland.
• Advertising practices may be updated as legal, technical, or regulatory requirements change.

Policy Updates

This policy may be updated periodically to reflect changes in OAPA practice, advertising technology, third-party advertising systems, or regulatory requirements.